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Bicycle Equipment

Outsourced Sales Services

Get your Equipment in Front
of the Right Retailers

Contact Us

Serving the Mid-Atlantic States

With Awesome Pedal and Paddle, you have access to potential customers throughout the Mid-Atlantic States

From New York to Virginia, we have you covered!

Extend your Salesforce

AP&P can act as an extension of your existing sales force, or if you are a small, startup, we can be your sales force.

We'll meet with potential customers on your behalf.


Outsource Sales Force Advantage

  • Sales costs tied directly to revenue

  • One source for hiring, managing & training

  • Standardized results reporting

  • Broader market penetration

  • Multi-faceted sales team

  • Dedicated, single point of contact

  • Stronger local customer relationships


  • Definition of Target Market

  • Where does it make sense to target first?

  • Existing, defined Products to allow market focus

  • Prioritize targets with existing synergies

  • Utilize existing relationships

  • Sync with existing/past market campaign

  • Understand competition and market share

  • Identifying potential opportunities

  • Understand your market position, benefits, weakness


  • Product training

  • Prep for campaign launch

  • Prioritize Activities, Targets

  • Set Goals

  • Launch Campaign

  • Focus on building activity in target market

  • Refine Campaign – Targets, solution, tactics

  • Streamlined Campaign


  • A professional business & market development function.

  • A formal, managed CRM & sales pipeline system implemented to drive your business.

  • A formal and structured forecasting process.

  • Real-time opportunity tracking and reporting.

  • E-Mailings, LinkedIn, Constant Contact, etc.

  • Scheduled monthly emailers

  • Identify “rifle shot” individual accounts within target sectors and attack.

  • Utilize Zoom Info and Sales Navigator

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